St. Petersburg company wants to customize your deliveries - DC News FOX 5 DC WTTG

St. Petersburg company wants to customize your deliveries

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ST. PETERSBURG (FOX 13) -

The building beneath the elevated lanes of Interstate 275 is totally unassuming on the outside. Yet, what’s happening inside is dizzying and poised to change the e-commerce world.

The big white box is home to Jagged Peak, a logistics company that helps companies large and small deliver goods to consumers. The walls are lined with towering shelves stocked with everything imaginable; the floor is covered in conveyors that spit boxes like machine gun fire.

Vincent Fabrizzi, who helped found Jagged Peak, calls the whirling distribution center the “underbelly of e-commerce.”

Fabrizzi said Jagged Peak receives consumer orders from its clients’ websites within seven seconds. And, in some cases, is capable of same-day delivery.

“It’s as close to real-time as you are going to get,” he said.

But same-day delivery, while convenient, is not the holy grail. Fabrizzi says Jagged Peak is working on the framework to allow consumers to schedule their deliveries.

“We’ll be able to deliver a product exactly when the customer wants it,” he said, “on a particular day and a particular time of day."

Fabrizzi fully expects scheduled deliveries to be the norm of the e-commerce future.

“By future, I mean this year,” he said.

Coast to coast, Jagged Peak operates 24 strategically-located distribution centers.

"It's non-stop," said worker Attila Szanto, one of hundreds in the St. Petersburg warehouse slinging boxes.

Jagged Peak's clients store goods in its warehouses to ensure the most efficient delivery path to customers. The work is vital, yet thankless in a sense.

"We kind of sometimes view ourselves like plumbers," Fabrizzi continued.

Fabrizzi said Jagged Peak is expanding rapidly, specifically to prepare for an “explosion” of e-commerce that he expects when supply chain managers can perfect the scheduled delivery model -- and consumers fall in love with it.

"It's moving that fast," he said.

To that end, Jagged Peak is opening another warehouse off of I-275. It’s a gaping 170,000-square-foot structure that Fabrizzi fully expects to one day outgrow.

"We're still scratching just the surface," he added.

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