New York to invest $60M into tourism - DC News FOX 5 DC WTTG

New York to invest $60M into tourism

Posted: Updated:
NEW YORK (MYFOXNY) -

With all of the wonderful things New York City has to offer tourists, it's easy to forget that the rest of the state has wonderful things to experience. Now, there is a push to explore the New York outside of our metropolitan area.

The famed whale room at the Museum Of Natural History was the setting for the New York State Tourism Summit, an event bringing together industry leaders, tourism experts, and business owners from all over the Empire State. Gov. Andrew Cuomo led the summit.

"Tourism is big business in the state of New York," he said. "It is the fourth largest employer. One out of every 12 jobs comes from tourism."

That tourism is vital to New York's economy. There were more than 218 million visitors to the state in 2013. Those visitors spent $59.2 billion, which was up $2 billion from 2012. 53 million of those tourists visited New York City.

Cuomo believes the state's tourism industry can learn something from the Big Apple.

"The state, frankly, was not as aggressive in this industry as the city was," he said. "So part of today is about developing a synergy between New York City and New York State and those activities."

Therefore, New York State has committed $60 million, the largest tourism investment in decades. Part of that money will support a massive marketing campaign, putting ads on New York City trains, subways, and airports. There will also be a fall winter summer TV campaign spotlighting the range of activities across the state. Places like the Adirondacks, the Finger Lakes, Niagara Falls, and Long Island beaches will be featured. Some ads will also feature New York celebrities Robert De Niro, Meryl Streep, Vanessa Williams, and Billy Joel. The message of the campaign is that New York State has something for everyone.

New York's tourism industry has supported over 800 thousand jobs and generated $7.8 billion in tax revenues. That's enough to pay the salary of every firefighter and police officer in the state.

  • Local NewsLocal NewsMore>>

  • Dwayne Johnson hosts 'Hercules' screening for NYC children

    Dwayne Johnson hosts 'Hercules' screening for NYC children

    Thursday, July 24 2014 10:30 PM EDT2014-07-25 02:30:48 GMT
    When he's not slaying three-headed beasts with his olive-wood club, Hercules carves out time for the little people. Dwayne "The Rock" Johnson treated fans from the Harlem Boys and Girls Club and Big Brothers Big Sisters NYC to an advance screening of his new film. I caught up with the larger-than-life action hero after the big surprise.
    When he's not slaying three-headed beasts with his olive-wood club, Hercules carves out time for the little people. Dwayne "The Rock" Johnson treated fans from the Harlem Boys and Girls Club and Big Brothers Big Sisters NYC to an advance screening of his new film. I caught up with the larger-than-life action hero after the big surprise.
  • The Big Idea

    Making New York City more energy efficient

    Making New York City more energy efficient

    Thursday, July 24 2014 10:20 PM EDT2014-07-25 02:20:19 GMT
    More than half the population of New York City rides public transportation to work. No other metropolis in this country even approaches that percentage or the MTA's total number of riders. For that reason, New York likely ranks as the most energy-efficient city in the nation. But what would it take to make the city even more energy-efficient or even self-sufficient?
    More than half the population of New York City rides public transportation to work. No other metropolis in this country even approaches that percentage or the MTA's total number of riders. For that reason, New York likely ranks as the most energy-efficient city in the nation. But what would it take to make the city even more energy-efficient or even self-sufficient?
  • Suffolk County jail warden is highest-paid muni worker in NY

    Suffolk County jail warden is highest-paid muni worker in NY

    Thursday, July 24 2014 6:48 PM EDT2014-07-24 22:48:14 GMT
    New York State NewsNew York State News
    The Empire Center for Public Policy reports 1,803 local government employees outside of New York City have been paid more than Gov. Andrew Cuomo's $179,000 salary in the past year. The report from the fiscally conservative group for the year ending March 31 shows 47 of the 50 highest-paid municipal employees working for police departments or sheriff's offices and each taking home more than $250,000.
    The Empire Center for Public Policy reports 1,803 local government employees outside of New York City have been paid more than Gov. Andrew Cuomo's $179,000 salary in the past year. The report from the fiscally conservative group for the year ending March 31 shows 47 of the 50 highest-paid municipal employees working for police departments or sheriff's offices and each taking home more than $250,000.
Powered by WorldNow

WTTG FOX 5 & myfoxdc
5151 Wisconsin Ave. NW
Washington, DC 20016
Main Number: (202) 244-5151
Newsroom: (202) 895-3000
fox5tips@wttg.com

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices