Who has the happiest cell phone customers? - DC News FOX 5 DC WTTG

Who has the happiest cell phone customers?

Posted: Updated:
ATLANTA -

The lure for deciding on a cell phone provider used to be about the device - who had the coolest and best technology.

However, according to new research, that's not the main attraction any longer. Today, the reason to choose one cell phone provider over another is a little more old-fashioned -- it's cost.

Whose price is right? A research group took at a look at the four big carriers: AT&T, Sprint, T-Mobile and Verizon. The researchers considered single and family plans, and even added in taxes and fees.

Here's how they say they stack up: Verizon has the most expensive average monthly bill of $148. But, in the neighborhood is Sprint at $144 and AT&T with $141. T-Mobile, according to this study, is quite a bit lower at $120 a month, on average.

Even though AT&T does not offer the best price, according to this anyway, the research indicates that the carrier is better at keeping its customers happy. Only 11 percent of AT&T's customers the last quarter left and went to another carrier. Compare that to Sprint, who seems to have the unhappiest customers. Thiry-one percent of them showed it by switching carriers.

In the end - what does this matter to you? Well the cell phone market is considered pretty saturated so marketers are keeping a closer eye on why its customers switch. Wireless experts who study the industry say the hope is that they'll make more of an effort to keep their customers happy with better prices and better service.

  • Good Day ArchiveMore>>

  • Get educated with online classes

    Get educated with online classes

    Monday, September 15 2014 12:40 PM EDT2014-09-15 16:40:23 GMT
    Ever wanted to take classes but thought you didn't have the time or or you couldn't afford it? Well with more and more online options out there, you do and you can. And many of them are free.
    Ever wanted to take classes but thought you didn't have the time or or you couldn't afford it? Well with more and more online options out there, you do and you can. And many of them are free.
  • Good Day Explores The Wide World Of Gourds

    Good Day Explores The Wide World Of Gourds

    Monday, September 15 2014 11:36 AM EDT2014-09-15 15:36:21 GMT
    There's a chill of fall in the air, but that's not the only sign of the approaching change in season. Right now, pumpkin patches are opening around the region -- and whether you're planning on carving
    There's a chill of fall in the air, but that's not the only sign of the approaching change in season. Right now, pumpkin patches are opening around the region -- and whether you're planning on carving or cooking, there are dozens of varieties to choose from. Good Day Atlanta's Paul Milliken has a look from Dawsonville.
  • Good Day Atlanta

    Teaching your kids the value of money

    Teaching your kids the value of money

    Monday, September 15 2014 11:22 AM EDT2014-09-15 15:22:34 GMT
    We've all been tempted to buy that extra toy, or give those extra few dollars to our kids to buy something on impulse...but are those the best habits to pass along?
    We've all been tempted to buy that extra toy, or give those extra few dollars to our kids to buy something on impulse...but are those the best habits to pass along?
Powered by WorldNow
Untitled

WTTG FOX 5 & myfoxdc
5151 Wisconsin Ave. NW
Washington, DC 20016
Main Number: (202) 244-5151
Newsroom: (202) 895-3000
fox5tips@wttg.com

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices